BUS3ENT: Push-Ups for Progress: Evaluating the Entrepreneurial Success of Nick Hudson and The Push-Up Challenge

This assignment required a critical analysis of a selected entrepreneur from the EY Entrepreneur of the Year 2025 National Finalists, focusing on entrepreneurial traits, the start-up formation process, and future growth directions. The analysis emphasized theoretical application over biographical detail. Nick Hudson, founder of The Push-Up Challenge and CEO of The Push for Better Foundation, was selected. His journey from a personal health crisis to mental health advocacy formed the basis of the discussion. Key entrepreneurial qualities such as adaptability, creative thinking, and passion were examined through frameworks like Bandura’s Social Learning Theory and the Opportunity-Based Entrepreneurship Theory. The report also provided strategic recommendations for future development, including the adoption of subscription-based business models and exploration of mergers or acquisitions to scale his initiative. Academic references supported the analysis, ensuring alignment with entrepreneurship concepts and course learning outcomes. The work demonstrated a thoughtful evaluation of Hudson’s impact and the sustainability of his entrepreneurial venture.